Our Brightest creations

A showcase of our latest projects, highlighting thoughtful design, clear strategy, and impactful results.

Jun 2024

PACKAGING

Designed for development. Built for youth.

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Jun 2024

PACKAGING

Designed for development. Built for youth.

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Jun 2024

PACKAGING

Designed for development. Built for youth.

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Feb 2025

BRANDING

Lumen Atelier

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Feb 2025

BRANDING

Lumen Atelier

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Feb 2025

BRANDING

Lumen Atelier

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Aug 2024

ILLUSTRATION

Nimble Apparel

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Aug 2024

ILLUSTRATION

Nimble Apparel

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Aug 2024

ILLUSTRATION

Nimble Apparel

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Oct 2025

BRANDING

Heritage Motor

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Oct 2025

BRANDING

Heritage Motor

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Oct 2025

BRANDING

Heritage Motor

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Nov 2023

BRANDING

Root & Rise

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Nov 2023

BRANDING

Root & Rise

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

Nov 2023

BRANDING

Root & Rise

A high-performance brand crafted for a new era of electric sports cars, fast and emotionally charged.

FAQs

Have Questions?

What exactly does Fairpl.ai do?

We install AI cameras at your facility. They record every session, every match. The AI identifies each player, tracks every touch, and scores them across six categories: passing, shooting, dribbling, defending, physical, and impact. Your families get a portal with highlights and progress, updated automatically. No manual tagging, no extra staff.

Do I need to install anything?

Yes. One-time camera installation at your facility within 72 hours. After that you do not touch the system. The AI runs on a small unit at your facility. Raw video stays at the building, never leaves. You do not need to add staff or buy new computers.

Who owns the data?

You do. Your players, your sessions, your coaches' notes, all yours. We hold it on your behalf. If you ever leave Fairpl.ai, you take it with you. We do not resell data. We do not share it with other clubs or scouts unless you say so.

Is the data safe?

Yes. Raw video never leaves your facility. Only encrypted statistics travel to the cloud. We do not sell your data. We do not share it with other clubs or scouts unless you say so. Minors are safeguarded by default. We comply with the UAE Personal Data Protection Law (PDPL). Full privacy details are in our Privacy Policy.

What stage is your tech?

Pre-launch. Three pilot academies in the GCC running with us today. The cameras work. The AI works. The portals work. We are opening six founding partner spots for the September 2026 season so we can refine the workflows in real use across more academies before full launch.

How is this different from other service providers?

Most analytics platforms were built for pro clubs. Big analytics teams, big budgets, manual tagging required. We built Fairpl.ai for youth academies from the ground up. Cameras capture every session automatically. AI scores every player. Your coaches do not become video editors. Your players do not wait three months for a report.

What does "founding academy" mean?

A direct line to me and the team. Full onboarding done with you, on-site. A fixed monthly rate locked for two seasons. And real input on what we build next. The platform gets shaped around what your coaches actually ask for, not what we guess they need.

How much does it cost?

We charge a monthly fee that scales with the minutes of session footage we analyse. More sessions, more analysis, more value back. Founding partners get a fixed rate locked for two seasons. The exact number depends on how many pitches you run and how many age groups. We share real numbers on a feedback session because the right structure depends on your setup.

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